See success by becoming a goal-driven designer

Recently, in a post titled “Defining success as a designer”, I discussed the importance of setting goals and measuring your success based on how well you achieve your goals. Then, GDB published an excellent guest article by Karol K. titled “Avoid web design stress by clearly defining site goals”. Then just yesterday I sent out an article titled “Getting your design business ‘in the groove’” in the GDB newsletter. It also hit hard on being goal-oriented as a designer. It

Avoid web design stress by clearly defining site goals

“You don’t know what you don’t know” – a sentence true in every situation. That’s why the majority of websites are messed up before someone even starts designing them. The main issue is that the client doesn’t know how to convey what he really wants to the designer, and the designer doesn’t know what the client wants because it wasn’t described clearly enough. Kinda stalemate. But everything could have been started so nicely and clearly with just one question. The

Defining success as a designer

Hey fellow designers, are you successful? For some designers, answering this question doesn’t take a second thought. But for others, it’s difficult to define whether or not you consider yourself to be a successful designer. And much of what determines whether or not you feel successful, depends on how you define success. Do you define success by how much money you make from your design projects? How about by the number of clients you have? Is your success based on

Creative ways to promote your design business with little or no budget

On the GDB facebook page, I recently asked what sorts of articles you would like to read during the next few months here at the blog. While I plan to write articles for nearly all the responses, one particular response offered by Nina Randone, really caught my attention. Her suggestion? Creative and low budget self-promotion pieces. Thus, this article was born. Today I would like to explore creative ways to promote your design business with little or no budget. Thanks,

Creating a Healthy Work-Life Balance as a Freelance Designer

Recently I was in on a roundtable discussion with a bunch of freelancers and we were talking about some of the similar problems we all face. One topic that kept coming up was that many freelancers have a hard time creating a healthy work/life balance. This is a problem many business owners in general have. Your business is yours and as the owner you feel that ultimately the success or failure of the entire business is on your shoulders. This

How To Get More Design Clients with an Effective Marketing Message

Unless you went to business school or graduated with a degree in business, chances are you weren’t taught how to write text that will bring in clients. This is typical with technical and creative arts, and is one of the main areas in which freelancers fall down. You know very well how to do the production work, but not so much on the marketing side. So how do you communicate effectively to clients to not only help them understand what

Make your design business mobile: WordPress Development on the go

It goes without saying, one of the quickest ways to develop a web site these days is through the use of WordPress. If you have ever worked with WordPress then you already know how rapidly you can develop your site using the pre-made themes. What you may or may not know, is you can develop your own from the comfort of your own desktop without the need for Internet access. Having the ability to design and debug your site before

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