When to offer extra services to your design clients

Have you ever started working on a design project for a client, only to realize that they need a lot of design work done in more than one area of their business? For example: I was hired to design a web site for a local entertainment center and realized that they also needed a whole new branded look including business cards, flyers, and (of course) the web site that they hired me to do. I realized in that moment, that

How to deal with the dreaded 'design by committee'

I cringe every time it happens: A client contacts you for work, you settle on payment, timing, and all the other important details, you work hard to get them a preliminary design and then it happens. Their response? “I have to show it to a group of people here and then I’ll get back to you.” Doh. ‘Design by committee’ is one of the most frustrating and annoying aspects of being a designer because opinions can range widely within even

The freelancer's plateau (and how to overcome it)

In the career of every freelance designer comes a plateau; a moment when you simply can’t make any more money because you don’t have any more time to give to your business. This has always been the inherent problem with freelance designing: no matter how hard you work, there are only 24 hours in a day. Once you max out your hours, you can’t make more money without raising your rates. If you haven’t hit this plateau yet, you will.

6 Elements of money-making blog design

Chances are at some time in your design career, you’ll be asked to design a blog. Or maybe you’ll want to design a blog for yourself or your design business. And designing blogs is fun. But there are also a lot of considerations to take into account when designing a blog – especially if you want it to make money for you. Below, you’ll find 6 elements of a money-making blog design. Whether you design a blog for yourself or

How to keep your first design gig from spiraling out of control

So newbie, you just landed your first big design gig huh? What are you designing? A company web site? a fancy business card? maybe some print marketing material? Congratulations on landing your first gig! Now, the key is to keep everything under-control and manageable. Getting your first gig can be exciting, but there might also be a lot of things you never thought about. Here’s how to keep your first design gig from spiraling out of control: (PS. I’d love

11 personalities traits of a good freelance mentor

On Monday, we discussed the importance of finding a freelance mentor; someone who can help you and guide you as you build your design business. But how do you find a good mentor? Sure, there are plenty of people out there who are willing to help you for a fee. Their intentions are probably mostly good. But how do you know if you’re getting a great mentor at a good price instead of just a money-hungry businessman? Here are 8

Take your design career to the next level with a freelancing mentor

Have you been freelancing for a while now with less success than you had hoped for when you started out? Maybe you’re just getting started on the freelance scene and feel like a fish out of water. Whatever concerns you have  about freelancing, many of them can be resolved with a freelancing mentor. What is a freelancing mentor? The concept of finding a freelance mentor is not a new one. Plenty of freelancers do it. A freelancing mentor is simply

Finding a balance between pleasing clients and keeping your sanity

Have you ever gone nearly insane trying to please a client? I have. In fact, I have probably done it more than I would like to admit. After all, the clients pay the bills (hopefully) and if the clients not happy, you’re not happy. So how can you please your clients without going crazy? It’s all about balance. If you’d like to know how to balance your attempt to please clients and your attempt to keep your sanity, read on,