Do you get more freelance work as a jack of all trades?

freelancing jack of all trades

What’s better, being an expert at one thing or not too bad at a few things? By being a jack of all trades, would you get more work? Yes and no. Yes, because you’ll be more capable to take on projects you normally wouldn’t. And no, because if you focus your strengths and become an
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4 things all freelancers should be doing online

IMAGE: What freelancers should be doing online

Whether you’re a freelance graphic designer, web developer, writer, photographer, or any other type of business – an online presence is a vital part and can make or break your success. The important question is: are you building an effective online presence? From a client’s perspective, they’re looking to work with someone who is loyal,
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Essential Pointers for Naming your Design Business

Bringing in a significant amount of business is all about first impressions. And how you name your design business is vital to create a solid first impression. But even though a rose by any other name might just smell as sweet, a design business by the wrong name can crash and burn if you’re not
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10 tips for creating eye-catching package design

Packaging consumer products is one of the most important aspects of marketing. Eye-catching design packaging should make both a physical and psychological connection. The packaging identifies the product and reassures consumers that their purchase is the right one. However, this can only occur when brand owners match the qualities of the product’s packaging with what
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Empower your design with mind maps

When starting a new design project, it is often difficult to decide where to start from. Ideas can flow from the brain like a waterfall and so it’s hard to remember them for later use. In my experience, I’ve found that the mind mapping of ideas is the best and most powerful way to get
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Sending a clear message in logo design

Some of the best logos in existence are captivating because they convey two meanings at once, accomplish the task from a unique angle, or are somehow otherwise “creative”. The best way to tell a creative logo from a less successful one is if you find yourself, as a designer, thinking, “Man, I wish I would
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