How to create a killer branding questionnaire

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Walking with your eyes closed is pretty tough, right? Designing without adequate information is fraught with danger, too, and this is why every designer should develop a branding questionnaire. So to help you create one that’s sure to improve your productivity and cut down on time wasted veering to a new course halfway through the design process, I’m sharing my branding questionnaire below. Feel free to incorporate the best elements into yours. Is a questionnaire really that important? When a prospective client first

6 Money hacks that will set your business up for massive success

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A few years ago, I made a couple small changes that resulted in a huge positive shift for my business. At the time, I was building this blog and running a freelancing gig. And I was busy. Which meant that some of the tasks I liked less than others got less attention. One of those tasks (I’m embarrassed to admit) was bookkeeping and finances. I’ve since learned that a business that doesn’t focus on its numbers is just a hobby. But

How to avoid distractions when working from home

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Working from home has many perks: more time and money otherwise spent on commuting, flexible schedule, and an opportunity to combine work and family life. All this comes at a price – some people find it extremely hard to avoid distractions when working from home. Switching from ‘home’ mode to ‘work’ mode is probably the biggest challenge faced by home-based entrepreneurs. If your house can be as chaotic and crazy (in a mostly fun way!) as mine, setting boundaries with

11 Ways to make more money from your business in 2015

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Cash. Money. Moolah. Coin. Pennies. Dimes. Dosh. Dough… Call it whatever but let’s be honest…it can be the painful, blistering bane of your existence if you’re not careful. How many nights do you lie awake staring at the ceiling stressing about how to pay your suppliers, staff, taxes, rent, house, car payments, school fees, heck even just to put food on the table sometimes — worried sick about where the next lot of cash is coming from? Countless, right? Me

6 Habits of Super Productive Freelancers

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There are many benefits to freelancing, including the ability to set your own hours and rid yourself of a long, boring, and expensive commute. (Forgot how awesome freelancing is? Read this.) However, one of the downsides of being your own boss is that no one’s there to check in on you. It’s all too easy to lose focus, which only harms you and your business. Especially during the holiday season, it’s harder than ever to carve out hours of productive

5 Graphic design tips to shave hours off your work week

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If you work in graphic design, you’re probably only too well aware of the value of good time management. Graphic designers are required to work tight deadlines and navigate around very busy schedules to get projects completed. Shaving even a couple of minutes off design time here and there can benefit your ability to apply yourself fully to a project. What if we were to tell you that there are ways of shaving a couple of hours off your busy

Why repeatedly bending over backwards for a client can actually hurt your relationship

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Do you have that one client (okay, maybe three?!) that’s habitually totally unorganized and needing something big last week? The one that asks for an entire PowerPoint presentation for tomorrow’s 8am meeting? (Just 20 slides, I swear! 85 slides later…) Or that calls on Friday at 4:30pm to request a “quick” icon set for Monday morning’s software upgrade? I’m talking about the client that always exhibits this behavior, not the client with one rare instance when they dropped the ball.

The no-tears formula for dealing with an unhappy client

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Before we go any further, let’s be clear: no matter how good you, your product, or your services are, sooner or later one of your clients is going to be unhappy with you. It’s better if we just accept that now. Though unhappy clients are inevitable, it’s never fun or easy to deal with an unhappy client. You may want to curl up in a corner and cry or get a nervous tick at the sound of every phone ring, but your