Get better freelance work by defining your “dream client”

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Everyone wants to work with their dream clients, myself included. That’s why I recently decided, if I want to work with my dream clients I need to know who they are, or at the very least, define the qualities I would like in them. That way I can work toward my goal. My first instinct was to list lots of high profile clients. The ones that would obviously have all of the money and who’s creative work is sure to

It’s here! ‘How Much Should I Charge?': new ebook bundle for freelancers and creative pros

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It’s finally here! Today, we’re releasing April Greer’s all-new ebook bundle How Much Should I Charge? A simple guide to getting paid what you deserve. And, in case you missed the post last week, we’re giving away a FREE Skype session with author April Greer to one lucky person who pre-ordered or who buys the book during launch week (3/17-3/24)! UPDATE: Due to popular request, we’ve added a second buying option for those of you who want to use PayPal

What to do when your client is afraid of contracts

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I was recently working on landing a new client that I was excited to work with. Everything went great, they accepted my quote, they sent a great creative brief and it looked like everything was going to go smoothly. When it came time to make it official I sent my normal working contract over to them to have a look at and make sure they agreed to my terms. It’s a short contract that covers the basics; deposit up front,

Win our new ebook bundle + video call with April Greer + bonus book

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At GDB, we’re committed to providing amazing content to help freelancers at all levels escape agency life and build a business you love. We especially love tackling your tough questions, and there may be no tougher aspect of freelancing than determining what you should charge. That’s why I spent the better part of a year developing How Much Should I Charge, GDB’s all-new eBook bundle! A note from Preston: This is perhaps the best ebook we’ve released to date here

5 Super Fun (and Easy) Marketing Tips for Your Design Business

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When you decide go freelance you have to do more than just design. You have to run your business. I won’t lie, running a design business can be tough, but it can be a lot of fun too. Now, I’m not just talking about the fun of hearing a client go ‘oooh’ when they see your gorgeous comp. I’m talking about the fun can be had with that little thing called… marketing. When I started off I needed clients desperately, but I hated

Using a media kit to get more freelance business, better referrals, and more publicity

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Traditionally a press kit, or media kit, is a pre-packaged set of promotional materials of a person or company that can be distributed to members of the media for promotional use. As a designer this might seem like something you would be more likely to design for a client than need for yourself. I have to admit it’s not common. In fact, it’s something I’ve never even heard other designers talk about. Since the idea first came to me, I

How to give yourself a promotion as a freelancer

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Being a freelancer can be exhilarating. You choose your hours, you call the shots and you work for yourself…. or do you? Take a step back for one moment and think about it. Do you really work for yourself? You may not have to punch a clock for anyone but yourself, you may not have to ask someone else for time off, an extended vacation, or even a pay raise (after all, you could raise your rates tomorrow if you

My top 7 secrets on how I run my (super-successful) design business

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This year marks my eleventh year in business. That’s 11 years of solid practice running a design business and figuring out what works… and what doesn’t. Just the other day I had a client say to me “Geez Bianca, you don’t muck around… I bet you’re the type of woman who wears her underpants on the outside.“  I was laughing so hard at the image in my head, that it took me a couple of seconds to figure out what