9 business terms all freelance designers must know to succeed

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Taking the plunge into freelancing is scary – we all know that. One of the reasons we’re so afraid is that we’re great designers but often know little about running a business (and that’s why many businesses fail). So to help you take your very first steps toward business prowess, I’ve compiled a list of business terms all freelance designers should know. After reading the list, leave a comment on this post and let me know which business terms I

Why your client always hates the first draft (and how to get it right the first time)

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I recently worked with a freelancer who was putting together a video for me. The deadline was tight, the project was important, and I was relying heavily on him getting it right the first time. But when the first draft came back a week or so later, I was pretty disappointed. It wasn’t at all what I was looking for. In fact, I started to worry if we would even get the project done on time because, in my mind,

4 Red flags you’re being hired by a control freak

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The last thing you want is to have a control freak hire you as a freelancer. To a freelancer, that’s like death. Of course you should always try to make your clients happy. And you should work with them to design a final project you can both be happy with. But there’s “working with” and there’s “being controlled by.” Am I right? You know the kind of person I’m talking about. You’ve worked with them before. Or at least, you’ve

Pricing strategy from the pros: 3 entrepreneurs share their pricing method

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I’m sure you know the marketing gimmick by now: the reason most retail stores price items at $99.99 instead of $100 is that it tricks the average consumer’s mind into believing an item is cheaper than it is. But does this pricing method work for freelancing as well? Does charging $249 – or $249.99 – instead of $250 bring in more clients? I contacted three highly-respected, veteran designers to get their input. Here’s what each one has to say (PS,

Why you need a freelance niche today! + how it will help you find more quality clients

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I know what a lot of you who haven’t yet found your niche or who are undecided if you even want a niche were thinking when I recently blogged about finding mine: “I’m not sure finding a niche is a good idea. Won’t that reduce my potential client pool even further?” I know, it sounds like an oxymoron, but narrowing your area of expertise can actually improve your design business and help you find more clients and more highqualityclients. How?

How to get the greatest freelance advice you’ve ever received: tips on learning from the best

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Pretend you’re Saul Bass. You’re one of the most famous designers and filmmakers in history when a young designer approaches you and says, “Mr. Bass, I’m a huge fan of your work and one day I hope to be just like you. Do you have any advice for me?” If you really were Saul Bass, perhaps you’d respond with your most memorable quote, “Symbolize and summarize,”  for this aspiring designer. But think about all the many years of study, the

How I found my freelance niche and tips to finding yours

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You’ve all heard the phrase, “if you try to be good at everything, you’ll be excellent at nothing.” But unless you’re one of the lucky ones, finding your niche can be really difficult. Don’t feel bad if you haven’t found yours yet…it took me over 10 years of designing until I found mine. Here at GDB we talk about how finding your niche (or superniche) can be really beneficial for your business. Whether it’s blogging or design work, you can

Stop trying to find new freelance clients

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I’m a freelancer, so I get it. You need to find new clients. New clients bring in new money to your freelance business. They are the lifeblood of your business. They make it possible for you to pay the bills. …or do they? A big time-waster If your freelance business is anything like mine, there’s a lot to be done and not a lot of time do it in. And that means you don’t have much time for big time-wasters.

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