How to find your design niche: 70 ideas to get you started

There’s a continuous debate in the design community (that I don’t plan on diving into today. If you’re interested, read here.) about whether or not a designer should specialize in one specific area or strive to be a jack-of-all trades. For designers who think it would be beneficial to find a super-specific niche, today we give you 70 ideas to get your creative juices flowing. This list of possible design niches will jumpstart your creativity and help you decide where

Overwhelmed Designers, Lighten Your Workload by Outsourcing

Outsourcing has negative connotations (at least here in the states). Whenever you mention outsourcing you immediately get comments like “Why would you send jobs overseas just to save a few dollars?” or “That’s the real problem with the global economy today!”. To those of you who are about to read this post on outsourcing and leave a similar comment, I have just one word: Relax. Whether or not I think first-world countries should send jobs to third-world countries is irrelevant,

Design Business Secrets Exposed: Book Review

This is a Blender Book Review of Design Business Secrets Exposed by Gino Orlandi. If you would like to get your book, blog, site, service, or product reviewed on GDB, contact us. Gino Orlandi is an author, designer, and marketing expert who has been working from home for over six years. And now he wants to teach you how to run a successful graphic design business from your home. You might recognize Gino’s name because he founded the popular design

10 Tips for Starting Your Own Design Business

Starting your own design business appears to be easy until it’s time to find clients. Networking groups can be a source of clients, but the quality of work will retain customers over time. Every person who wishes to start a design business will not be successful just for having the idea. Take the time to work through these ten tips to make a good decision prior to starting a design business of your own. 1. Evaluate your personality Some people

Stop throwing your design profits down the toilet

Running a design business is hard. And sometimes it can be pretty touch on your pocketbook. But there are some pretty common ways we all throw our profits down the toilet. Today, I’ll mention a few and attempt to help you avoid them. After you read through the list, let me know which ones you relate to the most and how you’re going to put your saved money to better use. Toilet Trap #1: New Technology You don’t need to

How to run a successful design blog without sinking your design business

For those of you who haven’t known me for long, late last year I got a job. Yes a job. No, I’m not a freelancing sell-out. I still freelance on the side and I still stay in contact with a lot of my freelance friends which is why I still love to write about managing a successful freelance design business. Anyway, when I got my job I realized there would be less time to continue writing frequently for GDB and

Freelancing: Using your own name vs. Creating a business name

A couple days ago, we discussed some essential pointers for naming your design business. Today, I’d like to discuss a topic that comes up frequently in my discussions with freelance designers. Should you market yourself using your own name or create a business name? There are Pros and Cons to each option and today I would like to explore each side. Using your own name One option that a lot of freelance designers take is to use their own name

Essential Pointers for Naming your Design Business

Bringing in a significant amount of business is all about first impressions. And naming your design business is vital to create a solid first impression. But even though a rose by any other name might just smell as sweet, a design business by the wrong name can crash and burn if you’re not careful. If you’re thinking of starting your own design business, take a look at a few of these essential pointers for naming your design business: (PS. Coming