Putting a price tag on design

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How much do you charge for your design services? And how in the world did you come up with those numbers? There are a lot of different factors to consider when establishing your pricing methods as a designer and, frankly, a lot of designers have no clue when it comes to effective pricing. This post will cover a few solid strategies to help you as you determine how much to charge. If you have any tips to add, please do

10 things IKEA can teach you about designing an online store

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Here I am. Standing next to a container with some funny, cushy slippers in it in the middle of an IKEA store. I don’t even know how I got here because there’s no particular thing I wanted to buy, yet I’m here. I’ve managed to go pass the cashiers wielding a handful of things I don’t need, nor want. I’m packing my stuff, but something catches my eye, a small piece of paper with some survey on it. I’ve decided

Build your design business by supplementing your design skills

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It’s pretty hard to be amazing at everything. Am I right? Granted, there are a few designers out there who are amazing at Print design, branding, print marketing, HTML, CSS, Web programming (PHP etc.), Javascript, and anything else you throw their way. A “Jack of all Trades” you might call them. But most of us are not so fantastic. It’s more common to find a designer who is phenomenal at illustration but can’t code a web site to save his

Take care of your design business, and it will take care of you

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I have fellow designers email me all the time with questions and concerns about how to run their design business. Whether they are graphic designers or web designers (or both) most problems seem to be pretty similar. They can’t find clients. They can’t keep the clients they manage to find. They don’t know how to get paid on time. And so on, and so on. You know the drill. Chances are, you have had similar problems (or will experience them

Ten Frequent Questions Clients Ask Web Designers (And how to answer them)

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In recognition of being in business for 10 years, I thought I’d share ten questions that I get asked most often as a professional website developer. Some of them I’m sure other like-minded professionals have also had to answer. These are in no particular order, but I hope they help: 1. How much will my website cost? Yes, this one is a no-brainer and you’d think there was something seriously wrong if a potential client didn’t ask you this. Often,

See success by becoming a goal-driven designer

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Recently, in a post titled “Defining success as a designer”, I discussed the importance of setting goals and measuring your success based on how well you achieve your goals. Then, GDB published an excellent guest article by Karol K. titled “Avoid web design stress by clearly defining site goals”. Then just yesterday I sent out an article titled “Getting your design business ‘in the groove’” in the GDB newsletter. It also hit hard on being goal-oriented as a designer. It

Defining success as a designer

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Hey fellow designers, are you successful? For some designers, answering this question doesn’t take a second thought. But for others, it’s difficult to define whether or not you consider yourself to be a successful designer. And much of what determines whether or not you feel successful, depends on how you define success. Do you define success by how much money you make from your design projects? How about by the number of clients you have? Is your success based on

Creative ways to promote your design business with little or no budget

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On the GDB facebook page, I recently asked what sorts of articles you would like to read during the next few months here at the blog. While I plan to write articles for nearly all the responses, one particular response offered by Nina Randone, really caught my attention. Her suggestion? Creative and low budget self-promotion pieces. Thus, this article was born. Today I would like to explore creative ways to promote your design business with little or no budget. Thanks,