How to make more money as a freelance designer

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I love to do design work. I always have. But let’s be honest–I also have bills to pay. Chances are, so do you. But many times as freelance designers we fail to take advantage of the small opportunities to make a little more money. We undervalue our potential and cheat ourselves out of what we possibly deserve as high-quality service providers. Granted, you may not feel like your design is up-to-par enough to take advantage of each suggestion mentioned here,

How to get people talking about your design blog

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In today’s world it’s all about sharing. People tweet, digg, stumble, share, sphinn, bump, blend, and more. The key to success of any blog is how well you make sure others are talking about your content. This article contains 20 tips on how to get people talking about your design blog. After you read the list, share your opinion. Get the sociable plugin Possibly the most popular way to share content on your design blog (assuming you are using wordpress)

Graphic Design: Hobby or Career?

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It has been my experience, as I have connected with other designers [via twitter or other means], that there are a lot of designers out there who seem very involved in the design community but actually have little to no real experience in design. This raised two questions for me (which are addressed is this post): 1. Are most designers I communicate with online avid “Hobbyists” or practicing “Professionals”. 2. Which is more desirable when it comes to graphic design:

28 Things I learned as a full-time graphic designer

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I recently decided to make the switch to Freelance Design after working for a local production agency. In this post I have encapsulated some of the most important lessons that I learned while I worked as a full-time designer there. Please feel free to add your suggestions in the comments. The Creative Process 1. Graphic design is a problem-solving process. 2. When you focus on function, a design becomes naturally beautiful. 3. A creative brief is of great importance. 4.

Tips to help you be ready for your next design job interview

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Graphic design jobs are frequently few and far between. It’s important that you are prepared for any design job interview you might be lucky enough to land. Below you will find a number of tips to help you be more prepared for your next design job interview. 1. Update your online and print portfolios. Tastes, styles and opinions are constantly changing in the design industry. The most important factor in landing your next design job, therefore, is the quality of

The 5 phases of professional logo design

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The research Dare I say this is most important phase of the logo design process.  Research may include asking the client questions about their preferences when it comes to the design of the logo.  It should also include research of the competitors logo and creative work.  In addition, you should research the target audience and makes plans to tailor your design to their needs.  Remember, you have been hired to design a logo for a lot of reasons but the

55+ Questions to ask when designing a logo

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There are lots of questions to be asked when preparing to design a logo.  I do NOT suggest you ask a client all of these questions, but hope that this list will help you think of a few useful questions you’ve never considered before. I have broken them up into 5 categories: company/organization questions, branding questions, design preferences, target audience, budgets & proofing. Company/organization details What is your company/organization/product name? What sets your company apart from others? What services or

Balancing speed, cost, and quality in graphic design

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“Choose the best two out of three.” That’s the advice I frequently give my clients. On almost a daily basis I deal with clients who want high quality work done “as soon as possible” and “for cheap”. Unfortunately finding a perfect balance of speed, quality and cost in graphic design is virtually impossible. Let me explain: Speed and low costs mean the quality will suffer This is the most frequent request I get as a graphic designer. “Can we have