How to bring in more design clients without dropping your prices

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It seems like every time I talk to designers about bringing in more business, the most common solution for finding more clients is dropping prices. Unless you want to make less money and be more stressed, let me offer a few alternative options to dropping your prices. Oh. And then add your tips by leaving a comment. Target high-income clients The obvious alternative to dropping your prices is finding clients who are willing to pay you what you’re worth. What’s

How many design revisions do your clients get?

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One of my favorite pieces of design business advice comes from talented and successful designer, Christ Spooner. You can read about his advice (and some of mine) in detail by skimming through “Avoid Design Burnout by Limiting Client Revisions” but here’s the basic idea: On Chris’s request for proposal page he includes the following phrase: Don’t ask how many revisions are included in the cost This is my most hated phrase in the design industry. A Common Problem Frankly, this

How to keep your design clients happy without losing your mind

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Keeping all your design clients happy and be a daunting task. If you’ve ever lost your mind trying to keep all of your clients happy, keep reading for a few tips on keeping everyone happy without losing your marbles. Making clients happy is hard. After all, clients are way to needy, picky, irritable, and all-around annoying. Right? I beg to differ. Actually, I disagree whole-heartedly. There seems to be a lot of complaining in the design community about clients who

How to turn one-time clients into core fans of your design business

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Have you ever been found in this frequent freelance design situation?: You work hard to find a client, you make a pitch to them, sign a contract, complete a project, get paid, and never see them again. Granted, with some clients (the ridiculous kind) it’s better to never have to deal with them again. But there are plenty of cases where a one-time client simply fizzles out and you never see them again. Chances are, they’ll need design work done

Mastering the art of the follow-up: tips for freelance designers

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Have you ever pitched to a potential client or perhaps responded to a request for proposal and then never heard back from anyone on the project? If you don’t hear back from a potential client, it might have been your fault, not theirs. Mastering the art of the follow-up is a difficult thing. But with the tips you’ll find below, you’ll be landing new jobs and finding new clients left and right. Assuming you did great in the interview, submitted

How to deal with clients who micromanage

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Since GDB is a blog that helps designers build a successful business, I like to keep my eye out for common problems that designers face as they try to be successful in the business world. As I read forums, answer emails, and (I’ll admit it) even glance through few scenarios on Clients from Hell, there seems to be a client-relationship issue that keeps coming up again and again: Micromanagement. Micromanagement is when a client wants to have his hand in

How to impress design clients and get more business

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Whether you are a freelance designer or work at a design agency, there are almost always two important goals at the forefront of your mind: Impress your current clients & bring in more business. If you’ve been working at building a business for very long, you’ll also realize that these two goals are very directly related to one another. Because a happy client is a chatty client. They tell their business partners or friends about the great work you do

Pitching to design clients: how to win the account

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I had a pretty unusual experience the other day. You see, as a web designer, I am used to visiting clients and pitching my services to them in hopes that I will win the account. But a few days ago, I had the chance to be pitched to for a web project that I simply don’t have the time to do on my own. I sat in interviews with multiple web designers and web design agencies and I LOVED what