How to upsell your next design project

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Whether you work at a design firm or as a freelance designer, finding the perfect amount of clients to pay the bills and do the quality of work you desire can can be a huge challenge. One tactic many designers forget to take full advantage of is upselling. However mastering the art of upselling can take your graphic or web design business to the next level. You don’t have to be the world’s best salesman to upsell your design project.

The ultimate guide to designing a better business website

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There are a million different reasons why business owners decide to undertake a new website design. Some sites are simply used to experiment with business models, other sites are used to share information about family or friends, but many sites are designed to help a business grow. Many business owners, however, don’t understand the vital details of designing a business website that really boosts business. Usually, it’s not enough to have information about your company, a few pretty pictures, and

How to find design clients

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One of the hardest tasks that freelance designers face is that of keeping their client pool thriving. Aside from the clients who come back asking for more, a lot of times, you complete a job for a client and they move on. They leave you with an empty spot in your schedule and, unless you fill it quickly, that means lost income for you. Recently, I posted an open-ended article here on GDB asking readers how to find design clients

When design clients come back from the dead

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Doesn’t it feel great when you complete a major project for a client on time and without any huge hang-ups? Of course it does. But what do you do with clients who come back from the dead? Just so that I don’t get in trouble with the law or scare any clients away, a dead client is simply one with whom you do not currently have an open contract. This article will discuss the best practices for the occasion when

OPEN DISCUSSION: How do you find new freelance design clients?

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Recently, I have had a lot of people ask me to provide suggestions on finding new freelance design clients. Whether you are a newcomer to the freelance-design field or you just need to give your client pool a boost, there are many ways to find new freelance clients. I would like to change things up just a little and leave this topic up for open discussion. Surely many of you have great questions or tips that you would like to

Designing through the eyes of a non-designer

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Think of your favorite children’s song. Now grab a coworker and tap the tune of the song on their hand while you sing it silently to yourself. After you finish, ask them to name the song you just tapped out. According to “Made to Stick“, a book I recently read about why some ideas thrive and others fail, your friend will most likely not know which song you were tapping. Why? The curse of knowledge. The designer’s curse of knowledge

What to do when a client wants you to copy other designs

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Coming from LinkedIn? Let’s get connected! In the graphic and web design industry, we like to think of ourselves as “creatives” who constantly keep the creative juices flowing and come up with original, well-thought out ideas. So why is it that even the best of graphic and web designers are approached by a client now and then who says something like: “I really like the look of this design. Can you just copy it?” I was asked about this just

Avoid design burn-out by limiting client revisions

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Beginning a new design project is always exhilarating. You’re energized and excited about working on the project and creating something effective and beautiful. But have you ever had a project that, by the end of it, you just “want to get it done”? You stop caring so much about the design because you’ve been forced to change it so many times since the original concept, you don’t even feel like it’s your work anymore? I’ve been there. This article will

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