Why designers are terrible at communicating with clients (and how to fix it)

Viewing in an email or RSS? Watch the video here. Just admit it, there’s been one time or another that you’ve been terrible at communicating with your design clients. I know there have been times when communication between us is outrageously horrific. An ephiphany But recently, I realized what the big problem is. The insight
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How to get design clients to come to you, instead of chasing them down

pull-marketing

Recently, on the Graphic Design Blender facebook page, one of our fans, Sarah Grant, asked a question about cold-emailing (like cold-calling, but via email) to promote her design business. In essence, the question went something like this: “How do I send email campaigns to local businesses inviting them to redesign their web site without risking
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Want to be a happy designer? Fire 80% of your clients

fired

I’ve recently been reading The Four-Hour Work Week (*aff) by Tim Ferriss and I have to tell you, I’m absolutely loving it! I’m only 45-50 pages (UPDATE: I’ve been loving the book so much, I’m already 127 pages in now and it’s only been a few more days! I highly recommend it!) in and I’ve
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How some clients rip off designers – and how you can avoid it

The more I work with designers to help them build their design business, the more I realize there is a common trick that clients use to rip off freelance designers. Some of them do it on purpose to get more work for less money, but many clients just don’t know that they’re doing it. And
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Common mistakes designers make with clients – Part 10: Commit to make a change!

This post is part 10 of a series. Read the rest of the series here: Common mistakes designers make with clients – Part 1: Not signing a contract Common mistakes designers make with clients – Part 2: Allowing a discount Common mistakes designers make with clients – Part 3: Burning bridges Common mistakes designers make
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Common mistakes designers make with clients – Part 9: Saying "yes"

This post is part 9 of a series. Read the rest of the series here: Common mistakes designers make with clients – Part 1: Not signing a contract Common mistakes designers make with clients – Part 2: Allowing a discount Common mistakes designers make with clients – Part 3: Burning bridges Common mistakes designers make
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Common mistakes designers make with clients – Part 8: Letting your client pool die

This post is part 8 of a series. Read the rest of the series here: Common mistakes designers make with clients – Part 1: Not signing a contract Common mistakes designers make with clients – Part 2: Allowing a discount Common mistakes designers make with clients – Part 3: Burning bridges Common mistakes designers make
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