“What problems do graphic designers solve?” That was a recent question that I got from a reader in response to an article here on Graphic Design Blender. He continues his question by adding, “If you’re at an airport will you be more likely to find your terminal if the signs are designed with Helvetica, than if they were designed with Papyrus? Isn’t the only difference that one looks nicer than the other?” This post answers the above questions. Does graphic
As a graphic designer, one principle responsibility we have is to convey a message effectively via visual means. The following ads are inspirational in that regard. Few, if any, words are used in most of these advertisements, but the visual imagery speaks volumes. Take a look and let us know what you think by leaving a comment.
UPDATE: Adam has kindly informed me that he resigned from his position at 99Designs.com. Although the opinions expressed in this interview were given during Adam’s employment with 99 Designs, he no longer represents the company. Thanks, Adam, for the update. Best of luck to you. Crowdsourcing has been a hot topic lately in the design community. With a lot of designers who enjoy getting paid to do crowdsourcing work, and a lot of designers who classify it as merely spec work,
The truth of the matter is visitors who come to a cluttered web site are frequently turned away because they are confused about where to go first or how to find the content they need. This article contains several solutions to help you reduce clutter on your web site. 1. Organize: Make it easy for visitors to find what they are looking for. The first step in designing a less cluttered web site is to create a site map. This
I’ve seen my fair share of poorly designed logos. I’ll even admit that in my early days of designing I created a few horrible logos. The following is a list of common mistakes in logo design. Do you fall in to any of these categories? UPDATE: If you like this article, check out “14 freelance design mistakes you might be guilty of“ 1. Unoriginal Design. Your logo should be original to the task at hand. The logo and branding strategy
in Branding and Identity, business tips, Creative Tips, Design Process, Freelancing
The research Dare I say this is most important phase of the logo design process. Research may include asking the client questions about their preferences when it comes to the design of the logo. It should also include research of the competitors logo and creative work. In addition, you should research the target audience and makes plans to tailor your design to their needs. Remember, you have been hired to design a logo for a lot of reasons but the
“Choose the best two out of three.” That’s the advice I frequently give my clients. On almost a daily basis I deal with clients who want high quality work done “as soon as possible” and “for cheap”. Unfortunately finding a perfect balance of speed, quality and cost in graphic design is virtually impossible. Let me explain: Speed and low costs mean the quality will suffer This is the most frequent request I get as a graphic designer. “Can we have