When should you bill your design clients?

Designing great-looking logos or websites (or whatever your passion is) can be one of the most exhilarating experiences for designers like us. But after a while, you start to realize it’s not just about doing something you love. You’d also like to get paid for the work you do. But when should you bill your design clients? There are all sorts of theories floating around the web from designers who claim to know the answer. I’ll be honest, I don’t

Take your logo design to the next level with a super brainstorm

Logo design is hard. I mean, sure, any second-rate designer can throw together some text and an image. Most designers can even handle themselves fairly well with the pen tool in Illustrator. But it takes some serious time, effort, and talent to create truly iconic logos. It’s not easy creating logos that convey the right message in a creative and original way. Today, I want to discuss one of the most important aspects of the logo design process: Brainstorming. (PS.

SEO 101 for designers

Search engine ranking affects the amount of traffic coming to a website in a big way. Rarely do users go past the second page of search engines when searching for something. Therefore, it is important to have your website on the first two pages for you to get any substantial traffic. There are a number of things that may be making your website to rank poorly. These can include both on-page and off-page search engine optimization factors. On-page factors refer

5 Terrible Time-wasters All Designers Fall Prey To

If there’s anything you probably don’t have enough of as a designer, it’s time. There’s always something to tweak, something to create from scratch, clients to call, tutorials to learn, blogs to read or personal projects to explore. But there are always time-wasters that all designers fall prey to. Have you ever gotten sucked into one of these? Reading design blogs I know what you’re thinking. “Are you crazy? You’re telling us not to read your blog?” Well, not exactly.

13 Tips on Designing Awesome Stickers That Sell More Products

Whether you’re attempting to sell your own products or trying to help your clients sell their products by offering great design, learning how to design a sticker that will make products fly of the shelf is a vital skill for any designer/marketer. There are a couple of things you should consider before attempting to design your own stickers. For instance, do you even know how to design a sticker? It’s a very important place to begin and though it seems

Should you include your age in your design portfolio?

From time to time, I like to visit the web sites and portfolios of designers who comment on the blog here, join the facebook page, or follow me on twitter. I am always interested in finding new talent, meeting new designers, and gaining new inspiration. The other day, while perusing a few sites, I was taken aback by something I read in the “about me” section. The first paragraph started like this: Hi, my name is ********. I’m a 16-year-old

10 tips for creating eye-catching package design

Packaging consumer products is one of the most important aspects of marketing. Eye-catching design packaging should make both a physical and psychological connection. The packaging identifies the product and reassures consumers that their purchase is the right one. However, this can only occur when brand owners match the qualities of the product’s packaging with what consumers desire. The packaging should never prevent consumers from making a purchase. To get this right, there are some tips that marketers and design experts

The Minimalist Designer’s Office: 5 Rules to Create Yours

Minimalism is one of the fastest growing movements these days and seeks to help people live more conscious lifestyles. By incorporating the principles of minimalism into your office, you can greatly increase your productivity, create more space for yourself, and begin to make more conscious choices about your working habits. Here are the top five rules to creating a minimalist office. 1. Eliminate paper and digitize your documents The best way to begin having a minimalist office is to eliminate

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