“We” vs “I” – the best pronoun for a freelance business

wevsigraphicdesignblender

If you’re like me, once you started using your official business name, “we” vs “I” became a big issue. Which sounds better? Am I misrepresenting myself if I use we? What will clients prefer? Think about who your target client is and who they are most likely to hire. What business traits do they expect their designers to have? When do they expect you to be available? How much are they willing to spend? How do they perceive you, and

What your pricing strategy says about you as a freelance designer

prIcing strategy freelance designer graphic design blender

Have you ever realized what your price point says about you as a designer? As designers we worry so much about how our brand looks when it comes to logo, web site, etc. We obsess over what to name our design business. We’re constantly asking ourselves if it’s time for a redesign or a rebrand. But how often do we ask ourselves if we need to rethink our pricing strategy? Believe it or not, your pricing strategy is a huge

6 Signs you’re going to be a great freelance designer

signs youll be a great freelance designer

Do you ever wonder if you can make it as a freelancer? I mean, are you afraid to leave your full-time job even if you hate it to pursue the freelance lifestyle? There’s nothing wrong with a full-time day job (I have one), but many designers choose to stay at a dead-end job despite their intense desire to branch out on their own and start freelancing. So what keeps them from reaching for their dreams? Almost always, it’s the same

Freelance preparedness: how to keep a business alive when times get hard

freelance preparedness emergencies graphic design blender

Remember Preston’s recent post about not creating another job for yourself as a freelancer? How one of the great perks about freelancing is freedom, and how the world will not explode if you take a week off? Recently I wrote about how to make taking vacation a stress-free transition, but what about those unexpected emergencies? You know, family emergencies, prolonged sickness, personal issues, extreme weather, or even a time where you’re physically unable to work. It’s these types of situations

Ready for a laugh? Freelance design comics from GDB and Ken Reynolds

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Usually, here at GDB, it’s all about business. No joking around. After all, GDB’s the leading authority on business advice for designers around the world. But today, we have something unique and (shh don’t tell anyone) fun to show you! If you’re a freelance designer, you’re going to get a serious kick out of our newest ebook (eComic Book actually), You Know You’re a Freelance Designer When… And believe, me, you’re not only going to relate to some of the

How to receive payments: 10 tools for freelancers

how to receive payments graphic design blender

Working as a freelancer undoubtedly has wonderful perks and advantages – like being able to take on a job in the convenience of your own home and having more free time for yourself. However, there’s always the worry of not receiving payment, particularly when working with clients who are thousands of miles away. Also see: “What should you get paid on your first design project?“ In case you’re wondering about the best ways freelancers can receive funds, here’s a roundup

6 painful lessons I learned as a rookie web designer

painful mistakes as web designer graphic design blender

It was 2007 and business was booming. I was getting 2-3 requests for web development work a day and could barely keep up. To cope with the growth, I brought my brother and a friend into the business with me. Neither had much experience, but I figured I could train them quickly. Then, I met the client. I’ll call him Bob. He was a nice guy and it looked like it would be a great project. He was designing his

How I took my design hobby to the next level and created a business

turn design hobby into business graphic design blender

Last year I knew I wanted to take freelancing as a career more seriously. Not for just work on the side or for extra cash, but to actually call myself a freelance graphic designer and make a living off it. I knew I had to think big. Make a real business out of what I wanted to do: design! So here’s how I took design from a hobby to a full-time profession: Established a new (consistent) look I use “look”

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