How to get design clients to come to you, instead of chasing them down

pull-marketing

Recently, on the Graphic Design Blender facebook page, one of our fans, Sarah Grant, asked a question about cold-emailing (like cold-calling, but via email) to promote her design business. In essence, the question went something like this: “How do I send email campaigns to local businesses inviting them to redesign their web site without risking
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Are Your Communication Skills Scaring Away Your Design Clients?

what_up

In this age of instant messaging and texting, usage of proper English (or whatever language you’re communicating in) has become a rarity. It’s not uncommon to receive a text from your spouse that might say “k gtg ill b l8 2nite” or send an email to your friends that ends with “Later yo!” However, if
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Want to be a happy designer? Fire 80% of your clients

fired

I’ve recently been reading The Four-Hour Work Week (*aff) by Tim Ferriss and I have to tell you, I’m absolutely loving it! I’m only 45-50 pages (UPDATE: I’ve been loving the book so much, I’m already 127 pages in now and it’s only been a few more days! I highly recommend it!) in and I’ve
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How some clients rip off designers – and how you can avoid it

The more I work with designers to help them build their design business, the more I realize there is a common trick that clients use to rip off freelance designers. Some of them do it on purpose to get more work for less money, but many clients just don’t know that they’re doing it. And
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