This client-getting tactic worked so well… I actually had to stop using it.

Last year I attended a digital marketing conference in San Fran. I had three objectives: Learn cool stuff I could use for my own businesses and to help my clients. Pick up potential clients. Eat a lot of that famous west coast sushi After all – I’m a digital marketer – so everyone at this conference is a potential client, right? But here’s the thing… From attending these conferences in the past, I know how people pitch their services and

7 Things Successful Freelancers Never Say to Their Clients

not say to clients

If you’re not careful as a freelancer, it can be easy to get caught up in the heat of the moment when talking with a client. But whatever you do, don’t let one of these phrases slip out while you’re working with a client or you may find yourself regretting it later! 1. “That’s just a bad idea.” If you ever get a hankerin’ to use this phrase, you wouldn’t be the first freelancer in history to feel that way.

How not to get cheated by your design clients

cheated at business

Well that’s an odd headline, isn’t it? Calling out the almighty clients like that? Don’t get me wrong, I’d much rather live in a world where every project reaches its completion and no party gets the short end of the stick at the end of it. But unfortunately, this doesn’t always happen, so we should probably think the possible scenarios through and find some ways to protect ourselves from the ugly. Here’s how to make yourself un-cheat-able. 1. Have a

What kind of contract should I use for small or ongoing projects?

ongoing client contracts

Have you ever struggled to write a contract for ongoing work? You’re not alone. One GDB reader commented: Love the article you posted today about freelance with a contract. I’m curious, I can’t seem to find much out there for inspiration on writing a contract for revolving work. For instance I’m working with an agency that’s giving me production design one-off’s and giving me an hourly rate. I feel like I need to provide them with a contract but I don’t

3 big finance myths successful creatives don’t fall for

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Back in school, I wasn’t big on maths. It wasn’t because I sucked at it or even because I didn’t enjoy it… it was because my maths teacher also happened to be my Truancy Officer and I ditched a lot of classes back then so naturally I used to avoid him like the bubonic plague! I was *almost* a high-school dropout because of all the classes I missed. I remember one day and called me into his office to show

2 huge mistakes most designers make that push clients away (and what to do instead)

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Recently, over at Reliable (our new PSD to HTML & WordPress company), we had an interesting situation… A “tough cookie” wrote in asking for a quote on his project.  But he didn’t hesitate to tell us that he was also looking to outsource overseas, and he was asking for proposals from 10 other companies, too. We were #11. Well, we just did our thing. First, we responded about 10 minutes after the email came in (we’re OCD with email like

What to do if you’re always “busy” but never “productive” as a freelancer

busy not productive

Let me bring you up to speed on something. You won’t enjoy it, but here it goes anyway: People close to you literally hate it when you say, “I can’t. I’m too busy.” That’s a fact. And don’t get me wrong, they may say that they understand, that they know what your work is about.  But deep down inside they’re thinking, “Damn it, I have a job too, yet somehow I can spare those couple of hours in the evening

If I were starting from scratch, this is how I’d grow my design business

startingfromscratch

This is a really relevant topic for me. My creative agency just opened a new branch called Reliable: our PSD to HTML & WordPress company. So we had to start from scratch, hit the drawing board, and figure out how to grow. It’s a different market with different customers, needs, and problems than those of our agency. There’s no overlap. We created a different brand, website, etc. Clean slate, as they say. But the steps we’re taking are the SAME ones

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