Spec Work has always been a controversial subject in the world of design. Why should you work with no guarantee of getting paid? Many designers claim that it signals the end of the industry. To me, however, it’s the future of the industry. What is Spec Work? Spec work, or speculative work, to refer to its full name, is the process of doing design work with no contract or any guarantee of getting paid – If the client likes it,
in Design Process
Recently, I asked all my friends* on twitter what sorts of articles they would like to read about here on GDB. One friend suggested a sort of checklist-style article about preparing for a redesign. Hence the following article. If you would like to suggest a topic for discussion and exploration here at GDB, head on over to our contact page, facebook fan page, or @mention me on twitter and we’ll try to help you out! (Also, to whomever requested this
in Client Advice
Lately my business partner and I have been going to quite a few networking events – some that are more casual mixers, and others that are more formal. Through these events come opportunities to interact with good people. In speaking with many of these people, I’ve noticed an underlying attitude that can be summed up in one sentence: “what can I get from this person?” or “how can this person benefit me?” If you hold this same kind of attitude,
Not long ago, I read the E-Myth Revisited (affiliate link), a phenomenal book about entrepreneurship. One of the most life-changing (or I guess you could say business-changing) concepts understood from the book was the importance taking time to build your business. Many entrepreneurs spend too much time working in their business instead of working on their business. This article will explore the best ways to build your design business while still finding time to do what you enjoy most: designing.
Whether you are working as a freelance designer, in a design firm, or otherwise, it’s important to be able to help your design business grow on a regular basis. But let’s face it, marketing your design business frequently becomes the “project you’ll get to when you have time”. Since no one is directly paying you for the time you spend building your business, it often gets pushed aside. This article covers 11 simple tips that can build your design business
Whether you work at a design firm or as a freelance designer, finding the perfect amount of clients to pay the bills and do the quality of work you desire can can be a huge challenge. One tactic many designers forget to take full advantage of is upselling. However mastering the art of upselling can take your graphic or web design business to the next level. You don’t have to be the world’s best salesman to upsell your design project.