A designer’s life nowadays is very hectic. We have to keep up with our clients, our finances, our personal life, our professional life, and generally anything on the internet. Our minds are constantly racing while we try to multi-task everything at once. However, keeping track of all of that will get in the way of the most important part of being a designer, designing. If you’re checking Facebook and your emails all the time, where can you fit in design?
in Design Process
Research When starting a project, the most important key to success is research. With website design, you need know how your users will react based on their wants and needs. Before you start, ask your client questions about their business, their customers, and their competitors. This will give you a better idea of how to create a website the client and the customers will like, while also beating out the competition. You should also research a specific demographic that will
in Client Advice
Business cards are important for designers to have. They sum up what services/products you offer and how somebody can contact you on a small piece of paper. However, most designers don’t take advantage of their usefulness. They usually sit at home or in their pocket, never in the hands of somebody else. Don’t let them go to waste by using these unique ways to distribute your business cards and gain more clients. (If you have any to add, we’d love
in business tips
Have you ever started working on a design project for a client, only to realize that they need a lot of design work done in more than one area of their business? For example: I was hired to design a web site for a local entertainment center and realized that they also needed a whole new branded look including business cards, flyers, and (of course) the web site that they hired me to do. I realized in that moment, that
In the career of every freelance designer comes a plateau; a moment when you simply can’t make any more money because you don’t have any more time to give to your business. This has always been the inherent problem with freelance designing: no matter how hard you work, there are only 24 hours in a day. Once you max out your hours, you can’t make more money without raising your rates. If you haven’t hit this plateau yet, you will.
Chances are at some time in your design career, you’ll be asked to design a blog. Or maybe you’ll want to design a blog for yourself or your design business. And designing blogs is fun. But there are also a lot of considerations to take into account when designing a blog – especially if you want it to make money for you. Below, you’ll find 6 elements of a money-making blog design. Whether you design a blog for yourself or
Have you ever found yourself pulling your hair out over how much to charge for a design project? It can be very frustrating and usually ends up costing you more time (and thus money) than it should. There is some debate on the merits of having an hourly rate that you charge for everything, or setting prices for certain design services and sticking to those. There are definitely pros and cons to both methods, and it really ends up depending
in business tips
So newbie, you just landed your first big design gig huh? What are you designing? A company web site? a fancy business card? maybe some print marketing material? Congratulations on landing your first gig! Now, the key is to keep everything under-control and manageable. Getting your first gig can be exciting, but there might also be a lot of things you never thought about. Here’s how to keep your first design gig from spiraling out of control: (PS. I’d love