How to lose all your design clients right now

1. Don’t return their calls for at least a week Don’t be fooled by thinking that when a client calls you about something, they are actually in a hurry to get a task done. They’ll understand how important it is that you fix that flat tire on your motorcycle, go for a quick ride, and then finish that movie you started a few days ago. When you do finally call them back be sure to remind them they need to

Tips to help you be ready for your next design job interview

Graphic design jobs are frequently few and far between. It’s important that you are prepared for any design job interview you might be lucky enough to land. Below you will find a number of tips to help you be more prepared for your next design job interview. 1. Update your online and print portfolios. Tastes, styles and opinions are constantly changing in the design industry. The most important factor in landing your next design job, therefore, is the quality of

Interview with Designer/Blogger Brian Hoff

I recently had the opportunity to chat with graphic designer/blogger Brian Hoff.  Brian’s blog, the design cubicle recently celebrated some great achievements and I thought it would be a great time to get advice from such a talented and successful designer & blogger. 1. Please tell us a little bit about who you are and what you do. My name is Brian Hoff and I am a graphic designer from Philadelphia. I specialize in identity and logo design, but work

Three rungs on the creative ladder of success

Climbing the ladder of success in the creative industry  can be a tricky journey. In February, I visited WONGDOODY, a creative agency in Seattle, Washington where I asked Shaun Moshay, an account director at WONGDOODY, what three attributes I should possess if I wanted have his job some day. More or less, this is what he told me: Rung #1. Demonstrate Writing Skills. Working at a creative agency doesn’t mean just designing or simply brainstorming all day. It involves writing emails, giving

25 Attributes employers look for when hiring creative people

Recently I have written a lot of articles about the various creative agencies I visited in Seattle, Washington.  At each agency, I asked the creative professionals which attributes they considered vital for someone in a creative profession. Below is a list of the wide variety of answers I received. 25 Attributes and Abilities all creative professionals should possess. (in no particular order) Weber Shandwick 1.    Be motivated and eager to learn 2.    Be Organized

The ideal creative professional – Are you one?

The ideal creative professional = General Education + Professional Education I recently had the privilege of meeting with Jim Copacino, cofounder of Copacino + Fujikado, a world-class advertising agency in Seattle, Washington.  Upon asking him what attributes he considered to be most important, he said to be equally educated both generally and professionally. Where professional education and general education meet, creatives flourish. This article will teach you what General and Professional Education are and why it is important to get