Building your freelance design business by outsourcing

Studies show that nearly 70% of readers here at Graphic Design Blender either own their own freelance design business or hope to start freelancing in the near future. Something that many freelancers fail to do, however, is work effectively with others to reduce workload and increase income. If you’re anything like me, you started your
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Designing through the eyes of a non-designer

Think of your favorite children’s song. Now grab a coworker and tap the tune of the song on their hand while you sing it silently to yourself. After you finish, ask them to name the song you just tapped out. According to “Made to Stick“, a book I recently read about why some ideas thrive
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Design Essentials 2: Originality

This chapter of Design Essentials will cover the topic of  Originality in design. Originality is the ability to think independently and creatively. So why is it so important that we, as designers, are original thinkers? Put most simply, original designs are more effective. Let’s take a look at the concept of originality in design: But
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Turning one-time design projects into continuous income machines

GUEST ARTICLE by Leighton Taylor – If you would like to write for GDB, contact me. The best clients are those who return for your services again and again. However, sometimes clients will hire you for one project and then move on with life, and you are stuck continuously searching for new clients. While it’s
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Design Essentials 1: Attention to detail

This chapter of Design Essentials focuses on Attention to Detail and the important role it plays in the design process. Attention to detail makes for a better experience in any industry. A candy on your pillow at the hotel or a mint with your check at a restaurant makes for a more enjoyable traveling experience.
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How to stand out and get noticed as a designer

GUEST ARTICLE by Nicole Foster  – If you would like to write for GDB, contact me. There are thousands of designers on the internet today in all types of fields. They range from web designers to print designers to graphic designers and more. They have different personalities, skill sets and mindsets. They are all designers,
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What to do when a client wants you to copy other designs

Coming from LinkedIn? Let’s get connected! In the graphic and web design industry, we like to think of ourselves as “creatives” who constantly keep the creative juices flowing and come up with original, well-thought out ideas. So why is it that even the best of graphic and web designers are approached by a client now
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Specialization: a designer’s key to success in the future

I am currently reading “The 22 Immutable Laws of Branding” a phenomenal book about marketing and branding written by Al Ries. One of the laws of effective branding is the law of contraction. Ries explains that companies (and might I venture to add independent designers or freelancers in general) are likely to be more successful
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