Why I never explain my designs before revealing them to my client

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In 2009, I wrote a post titled “7 tips on presenting logos to a client” and more than three years later I got this tweet from @thomshouse: I was curious of the order in which you present a logo… Do you lead with the logo, then discuss the “why”… Or discuss first, building up to
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50 Stunning design portfolios you MUST see before (re)designing yours

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Feeling like your (online) portfolio needs a face lift but in need of some inspiration? === UPDATE: We’re giving away a FREE portfolio site critique PLUS sharing the best way to upgrade your portfolio site in less than 20 minutes. Check it all out at this link. === I’ve compiled a list of 50 awesome portfolio
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The Phases of Professional Website Design

Research When starting a project, the most important key to success is research. With website design, you need know how your users will react based on their wants and needs. Before you start, ask your client questions about their business, their customers, and their competitors. This will give you a better idea of how to
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How to keep your first design gig from spiraling out of control

So newbie, you just landed your first big design gig huh? What are you designing? A company web site? a fancy business card? maybe some print marketing material? Congratulations on landing your first gig! Now, the key is to keep everything under-control and manageable. Getting your first gig can be exciting, but there might also
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How to ensure your design portfolio is attracting clients

When looking for work, the advantage we have as designers is the ability to actually show what kind of work we can do, rather than just trying to explain it on a resume. And just like presenting a resume, you want to make sure you put your best foot forward when it comes to showing
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5 Ways to Keep Your Design Business Running During Burnout

Outsource Work Burnout is a designer’s worst nightmare. It will leave you feeling unmotivated and uncreative. In this mindset, you should consider outsourcing your client work. Taking on client work during burnout is generally a bad idea as you will not be able to provide your clients with the best solutions. If you outsource to
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Top mistakes designers make when designing brochures

Mistake 1 – Trying to include too much One of the classic mistakes many people make when designing their own booklets is including everything about their business. All this succeeds in is creating a piece of literature that is over complicated and difficult for a potential client to follow. Instead, think about one of two
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10 tips for creating the ideal freelance design workspace

One of the main draws of the freelance lifestyle these days is the ability to work wherever and whenever you want. Setting up my freelance business has left me with these guidelines for the ideal workspace.