55+ Questions to ask when designing a logo

B

Knowing which questions to ask when designing a logo can be difficult. You don’t want to look stupid by asking the wrong kinds of questions. You don’t want to overwhelm your client by asking too many questions. But if you don’t ask enough of the right questions, you could waste hours designing a logo that doesn’t match what your client is looking for. I’ve been there. It’s not fun. Trust me. Below, to help you start thinking through questions to

The ultimate guide to (finally) starting your own design business

Start a design business

Maybe you’re still only dreaming about starting your own design business. Or perhaps you’re doing a few side-jobs in your free time hoping to start a design business full-time. Maybe you’ve just started your design business but need a bit of a boost to take it to the next level. Wherever you are in the process of starting your own design business, this post is for you. (And if you want more than just these 10 tips, check out our favorite

Consistency in freelancing: why the most successful freelancers do it and the rest fall behind

consistency graphic design blender

It’s been proven: consistency is a key to success. Not just in the design or business world, but even in your day to day life. Popular designers, bloggers, or even YouTubers put out content on an appropriate, consistent level and they get a returning audience as a result. So how do you reach success, and how long will it take? How much will you have to create to become popular? Although these questions can’t be given a specific answer, it’s

How to make your home office a sanctuary (and never rent office space again!)

home-office-sanctuary-freelance-design-graphic-design-blender

When you’re stuck in a cubicle, all you can dream about is the freedom of working from home. Your own office, your own tools, your own decor…oh, it’s simply glorious! Then real life smacks you in the face: you’re distracted by a steady stream of interruptions, your backside hurts from sitting on your hard kitchen chair all day, and someone moved those notes that you absolutely must have for your client meeting. But before you justify the financial burden of

How safe is your “job security”? Is it time to start freelancing?

start freelancing

Hands down, the most common reason GDB readers haven’t made the change to start freelancing is because they fear the loss of “job security.” And while I’m a huge advocate of having a day job (only if it adds value to your life and lets you pursue your passions in life…remember, don’t hate freelancers with full-time jobs), I have to wonder why job security seems to be such an issue. I mean, think about it for just a sec: Which

Where do you fit on the business-art spectrum of freelance designers?

1104light_spectrum

I’ve noticed something fascinating recently on a post I wrote a couple weeks ago. In just two weeks, “What your pricing strategy says about you as a freelance designer” has quickly become one of GDB’s most popular posts and has definitely broken blog records in comments with a staggering 114 (and growing) comments in such short time. And as I’ve read all the comments (yes, I read all the comments on my blog), I’ve learned something very intriguing. The spectrum

What your pricing strategy says about you as a freelance designer

prIcing strategy freelance designer graphic design blender

Have you ever realized what your price point says about you as a designer? As designers we worry so much about how our brand looks when it comes to logo, web site, etc. We obsess over what to name our design business. We’re constantly asking ourselves if it’s time for a redesign or a rebrand. But how often do we ask ourselves if we need to rethink our pricing strategy? Believe it or not, your pricing strategy is a huge

6 Signs you’re going to be a great freelance designer

signs youll be a great freelance designer

Do you ever wonder if you can make it as a freelancer? I mean, are you afraid to leave your full-time job even if you hate it to pursue the freelance lifestyle? There’s nothing wrong with a full-time day job (I have one), but many designers choose to stay at a dead-end job despite their intense desire to branch out on their own and start freelancing. So what keeps them from reaching for their dreams? Almost always, it’s the same