All creative freelancers constantly need new and engaging tools to enhance their trade. Thanks to the advent of the smartphone and social media, photography is the visual medium that generally benefits you the most. Virtually every type of creative can find photography useful in some capacity. Freelance and web developers might need headshots or landscape imagery while artists might need professional photos of their work. With so much competition, these fields require the best tools to get new clients and be
Here’s an idea: people – including clients – are generally not bad, bitter, or overall evil. It’s just the circumstance that sometimes result in us – the freelancers – getting screwed during the process. I really believe this is true, and that there’s just a small number of genuinely crappy people out there who go into a business project with pure intention of screwing the other party. And unfortunately, there’s hardly any protection from those people. I mean, if someone
Being a freelance designer is one of the most fulfilling careers you can embark on. Think about it – you spend some time honing your design skills, and then use your skills to make an income, hopefully enough to support yourself full-time. And beyond doing work that you’re passionate about, you also have the luxury of working remotely from virtually anywhere in the world. Who wouldn’t love it right?! Mmm, I don’t mean to burst your bubble, but it doesn’t
As creative freelancers and business owners, we all know written contracts are useful – no, necessary – when dealing with customers. After all, we’ve all been reading Graphic Design Blender, haven’t we? Whether it’s a $2,000 logo or a $20,000 web site, investing time and money on a service agreement is, as we’ve seen before, completely worthwhile. Why? It gives both parties an idea of how the relationship will be framed. It protects you in case the relationship breaks down.
I love direct mail. The fact that the world has gone digital just makes it even more relevant than ever. We’re so inundated with emails and Facebook and all the rest that holding a printed, crisp, personal letter has a new significance. It demands attention, shows care (after all, writing an email is so easy – but sending a letter actually takes some legwork), and is unique. I’ve used it to generate amazing returns for clients, and for our creative
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in Branding and Identity, business tips, Client Advice, Design Process, Entrepreneurship, Freelancing, Professionalism, Project Management
Back in the early days of our creative marketing business, Clients from Hell was a gift from the universe. It kept me sane, reading all of those stories from fellow comrades in arms. Now, however, I have a much different take on that site and others like it. What I once saw as a safe haven of a website where I could cope with the “realities” of our industry I now see as a place packed with professionals who just
A couple weeks ago, Karol wrote a great post about not getting cheated by your design clients. In that post, we recommended (as we always do) that you have a signed contract with most of your clients. But in the comments on that post, we had a fascinating question posted by GDB reader Ranjit that said this: Would emails and all other correspondence between client and designer not act as some sort of contract? I found Ranjit’s question extremely important
I don’t think I chose the freelance life, I think the freelance life chose me. While other kids were playing little league, I was trying to build a two story colonial house for my teddy bears out of logs, complete with shutters. That never really panned out so well (lack of nails maybe?!), but it taught me that I am most at home in the wild, without the road map laid out for me. If something failed, I tried again.