“We” vs “I” – the best pronoun for a freelance business

wevsigraphicdesignblender

If you’re like me, once you started using your official business name, “we” vs “I” became a big issue. Which sounds better? Am I misrepresenting myself if I use we? What will clients prefer? Think about who your target client is and who they are most likely to hire. What business traits do they expect
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What your pricing strategy says about you as a freelance designer

prIcing strategy freelance designer graphic design blender

Have you ever realized what your price point says about you as a designer? As designers we worry so much about how our brand looks when it comes to logo, web site, etc. We obsess over what to name our design business. We’re constantly asking ourselves if it’s time for a redesign or a rebrand.
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6 Signs you’re going to be a great freelance designer

signs youll be a great freelance designer

Do you ever wonder if you can make it as a freelancer? I mean, are you afraid to leave your full-time job even if you hate it to pursue the freelance lifestyle? There’s nothing wrong with a full-time day job (I have one), but many designers choose to stay at a dead-end job despite their
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Freelance preparedness: how to keep a business alive when times get hard

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Remember Preston’s recent post about not creating another job for yourself as a freelancer? How one of the great perks about freelancing is freedom, and how the world will not explode if you take a week off? Recently I wrote about how to make taking vacation a stress-free transition, but what about those unexpected emergencies?
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Why I never explain my designs before revealing them to my client

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In 2009, I wrote a post titled “7 tips on presenting logos to a client” and more than three years later I got this tweet from @thomshouse: I was curious of the order in which you present a logo… Do you lead with the logo, then discuss the “why”… Or discuss first, building up to
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Tried to fire my client, it backfired, and somehow our business relationship improved!

phone-call

Yes, you’re reading that right. I tried to fire my client, and it backfired – so well, in fact, that our business relationship has improved! So what happened? Let me tell you… Deciding to fire my client Most of you are probably thinking I’m crazy. Turning away someone who wants to pay me for my
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How to receive payments: 10 tools for freelancers

how to receive payments graphic design blender

Working as a freelancer undoubtedly has wonderful perks and advantages – like being able to take on a job in the convenience of your own home and having more free time for yourself. However, there’s always the worry of not receiving payment, particularly when working with clients who are thousands of miles away. Also see:
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How I took my design hobby to the next level and created a business

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Last year I knew I wanted to take freelancing as a career more seriously. Not for just work on the side or for extra cash, but to actually call myself a freelance graphic designer and make a living off it. I knew I had to think big. Make a real business out of what I
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