55+ Questions to ask when designing a logo

There are lots of questions to be asked when preparing to design a logo.  I do NOT suggest you ask a client all of these questions, but hope that this list will help you think of a few useful questions you’ve never considered before. I have broken them up into 5 categories: company/organization questions, branding questions, design preferences, target audience, budgets & proofing. Company/organization details What is your company/organization/product name? What sets your company apart from others? What services or

10 steps to becoming a successful freelance designer

Let’s face it. There are a lot of us out there: freelance designers trying to make a dollar and gain experience at the same time.  Freelance designing is wonderful but the market is so saturated that we often lack what we need to stand out from the crowd. Below you will find 10 tips on how to become more successful as a freelance graphic or web designer. 1.    Brand yourself. Nearly any company or organization falls apart without an established

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