Untapped resource: attend trade exhibitions to find new design clients

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(A note from Preston:) A little while ago Laura, who wrote this post, approached me with this idea. I thought it was an incredible untapped resource. One I had never realized a designer could profit from. This seems like a great place to find design clients. After reading, let me know if you agree by leaving a comment. As a graphic designer, having a fantastic portfolio may be impressive but nothing will beat potential clients seeing your work in person.

Life-saving customer service tips for freelance designers

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Even with the best of intentions, good customer service can slip down the freelancer’s priority list. Time is often the culprit and when combined with a little procrastination and a healthy measure of freelancing fear, we can soon land with a full inbox. Some of the most important lessons I’ve learned about running my web development business successfully have come from my own experiences as a customer. I recently moved house and I wanted to get my new place professionally

How much should a freelance designer make?

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Since I’ve been answering a lot of reader questions lately, I’d like to turn the tables today and ask you a simple question: How much should a freelance designer make? I recently had a facebook fan ask me how much he should expect to make if he made the switch to freelance design. Of course, I told him it depended on a lot of things including: Country of residence Experience and expertise Business Goals Financial needs and more But then

Are you turning into the client you hate the most?

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Every designer has that high-maintenance client who always needs their projects rushed to the highest priority. You know, the one that calls at 4:30pm on a Friday needing something for a Saturday morning conference but who is still waiting for legal’s final review of the text? This is the client my bank account loves but that makes me cringe when I see their incoming call. What words and phrases would you use to describe that sort of client? Unorganized. Haphazard.

How to get design clients to come to you, instead of chasing them down

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Recently, on the Graphic Design Blender facebook page, one of our fans, Sarah Grant, asked a question about cold-emailing (like cold-calling, but via email) to promote her design business. In essence, the question went something like this: “How do I send email campaigns to local businesses inviting them to redesign their web site without risking illegal emailing (spam) or offending them (by saying their site is outdated/ugly)?” (I was paraphrasing. To read the full question, click here.) I thought it

Is being a freelance designer worth it?

Someone asked me recently if all the work and stress that goes into being a freelance designer is worth it. (Before I jump too far into this post, I’d love to hear what you think. Leave a comment and answer the question: ‘Is freelance designing worth it?’) It’s worth what you make of it My answer to this concerned designer about to make the switch to freelancing: you get out of it what you put into it. If you’re looking

5 Twitter Tips to Boost Your Design Business

Twitter has more than 10 million users and is growing every day. Everyone from celebrities to the average person is on Twitter. If you’re not on Twitter, you’re possibly missing out on interesting content and people – not to mention business opportunities. Designers can take advantage of Twitter to get known and find more clients. If you have a Twitter account, try these simple tips to boost your business. If you don’t have an account, get one and start today!

9 ways designers can generate passive income

There’s more than one way to make great money as a designer. If you’d like to increase your design business’ income without dramatically increasing your workload, keep reading – you’re going to enjoy today’s post. Start and maintain a blog My personal favorite way of increasing your passive income is to run a successful blog. Blogging isn’t easy, and if you’re looking for a quick and easy way to make money, blogging definitely is not for you. But if blogging

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