Design vs. Goliath: How freelance designers can compete with large design firms

Hey freelance designers: just because you’re a one-person show doesn’t mean you don’t deserve to find high-caliber, high-paying clients. Ignore the myth that you can’t compete with what a large design firm has to offer. You have things they can’t offer. This post is all about leveraging your strengths in order to compete with large design firms. We’ll explore a few advantages you have as a freelancer today and I’d love to hear your thoughts in the comments section. Compete

The truth about what clients look for in a designer

Have you ever wondered what makes a client choose one designer over another? Well, wonder no more, my friends. Today, I’d like to tell you the truth about what clients look for in a designer. The myths First, it’s important we understand a few of the myths that designers have come to believe about being hired by a client. Myth 1: Clients only hire designers with years of experience A lot of designers (mostly really new designers) think they don’t

58 Topics to write about on your design blog

If you have a design blog, I can almost guarantee that at one point or another, you’ve hit a brick wall when it comes to content. After all, producing great content on a daily or weekly basis can be more difficult than it sounds. So today, I would like to offer a useful list of topics you can write about on your design blog. I’m sure I’ll leave some out, so add your suggestions in the comments. 58 topics to

Master your elevator pitch and win more design clients

A couple days ago, we discussed which job title you should put on your business card as a freelance designer. That got me thinking about how important it is to be able to explain your business to other people quickly and effectively. The most common technique of mastering how to talk about your business is called an elevator pitch. If you’re unfamiliar with the idea, here’s where it basically comes from: Imagine you were on vacation or downtown and you

What job title should a freelance designer use?

Have you ever wondered what title you should give yourself? If you’ve been a freelance designer for long, it’s likely you have encountered a situation where you need to have a title. Perhaps you were trying to print business cards. Maybe you were trying to tell someone what you do for a living and had a hard time explaining what you are. If any of these scenarios sound familiar, read on. Today we’ll suggest a few options for which title

How to bring in more design clients without dropping your prices

It seems like every time I talk to designers about bringing in more business, the most common solution for finding more clients is dropping prices. Unless you want to make less money and be more stressed, let me offer a few alternative options to dropping your prices. Oh. And then add your tips by leaving a comment. Target high-income clients The obvious alternative to dropping your prices is finding clients who are willing to pay you what you’re worth. What’s

Behind the Design Business: Brad Fitzgerald from Apt Design

Today, we’re excited to debut a new series titled Behind the Design Business. Every now and then, GDB will offer 15 minutes of fame to a growing design business. We ask a series of questions and the responses have been phenomenal. We’ve already learned a lot about running a successful design business, and we know you will too! If you would like to appear in the Behind the Design Business series, submit an application here. Today’s Guest Today’s featured designer

How to steal design business from your competitors

“Stealing” is a bad word. But today, I want to teach you a few ways you can steal business from your competition; a few ways you can get the edge on your competition and win more clients than anyone in town. So in that sense, stealing isn’t all that bad. If this sounds like something that could help your design business move to the next level, read on and enjoy. And when you’re done, hop on down the page and