The research is over. The sketching is finished. Bad ideas now fill your waste basket and the best ideas have made it to the computer screen. After all the hard work, your logos are finally ready to present to the client. But how can you be sure they will be accepted and appreciated by the client? Below are some tips on presenting your logo comps to the client. Follow these rules and your logo proofing is bound to be a
The question I have met with my fair share of inexperienced graphic designers who are searching for their place in this enormous industry. Many have asked me what they can do to design at a more professional level. The answers While there are a lot of answers to this question that would most likely deal with the research or creative process, I have chosen to highlight a number of things beginning (or advanced) designers can do in order to make
“What problems do graphic designers solve?” That was a recent question that I got from a reader in response to an article here on Graphic Design Blender. He continues his question by adding, “If you’re at an airport will you be more likely to find your terminal if the signs are designed with Helvetica, than if they were designed with Papyrus? Isn’t the only difference that one looks nicer than the other?” This post answers the above questions. Does graphic
As a graphic designer, one principle responsibility we have is to convey a message effectively via visual means. The following ads are inspirational in that regard. Few, if any, words are used in most of these advertisements, but the visual imagery speaks volumes. Take a look and let us know what you think by leaving a comment.
UPDATE: Adam has kindly informed me that he resigned from his position at 99Designs.com. Although the opinions expressed in this interview were given during Adam’s employment with 99 Designs, he no longer represents the company. Thanks, Adam, for the update. Best of luck to you. Crowdsourcing has been a hot topic lately in the design community. With a lot of designers who enjoy getting paid to do crowdsourcing work, and a lot of designers who classify it as merely spec work,
It has been my experience, as I have connected with other designers [via twitter or other means], that there are a lot of designers out there who seem very involved in the design community but actually have little to no real experience in design. This raised two questions for me (which are addressed is this post): 1. Are most designers I communicate with online avid “Hobbyists” or practicing “Professionals”. 2. Which is more desirable when it comes to graphic design:
I recently decided to make the switch to Freelance Design after working for a local production agency. In this post I have encapsulated some of the most important lessons that I learned while I worked as a full-time designer there. Please feel free to add your suggestions in the comments. The Creative Process 1. Graphic design is a problem-solving process. 2. When you focus on function, a design becomes naturally beautiful. 3. A creative brief is of great importance. 4.