5 Twitter Tips to Boost Your Design Business

14,407 designers received our email newsletter last week. Click here to sign up for free.

Twitter has more than 10 million users and is growing every day. Everyone from celebrities to the average person is on Twitter.

If you’re not on Twitter, you’re possibly missing out on interesting content and people – not to mention business opportunities. Designers can take advantage of Twitter to get known and find more clients. If you have a Twitter account, try these simple tips to boost your business. If you don’t have an account, get one and start today!

I’d also love to hear how you use twitter to boost your design business. Leave a comment and let’s talk!

Socialize

While this should be a no-brainer, many designers don’t take this tip into account when starting out on Twitter.

One of the most important business-boosting actions you can do is socialize with others. Follow everybody you like – celebrities, informative blogs, and anybody who seems interesting to you.

Then socialize with them as you would in real life: ask questions, let them hear your opinion, or talk about similar interests. If you socialize often and become connected with others, you will have a better reputation on Twitter, which brings in business.

Follow Your Competition

Find people or businesses that are your competitors and follow them. Essentially, spy on them and see how they use Twitter. Look at who follows them, who they follow, and how they use Twitter for their business.

Write all this information down and come up with a plan, different but inspired from your competition, on how you will use Twitter for your business. Never directly copy their plan because all businesses are different, and their plan may not work for your business. Then implement your plan and see what works.

Utilize the Search Function

The search function is one of the most useful, but often unused things on Twitter. Utilize their search function and use it to find jobs. Many people Twitter often ask their followers first before going searching for a designer. To find these people, type in these phrases into the search box:

  • Looking for web designer
  • Need a web designer
  • Hiring web designer
  • Know a web designer

Of course, replace web designer with your profession’s title and you will find hundreds of people asking for you to help them with a project. Get in contact with them as fast as possible and your business will be seeing new clients.

Integrate Twitter on Your Site

Since Twitter is ever-so popular, they have produced easy ways to integrate themselves on your site. On their Twitter Developer site, they have simple codes where you can put a follow button, a tweet button, or a mini-twitter widget on your site, plus they provide APIs for advanced Twitter integration.

For designers, something as simple as a follow button can allow for fans to connect with you and bring in more business. Take advantage of Twitter’s integration options and see what it will do for your business.

Offer Exclusives

Lastly, make your business on Twitter appealing by offering exclusives. Twitter can be a powerful social platform if you pay special attention to the people on there. If you come up with something only your Twitter followers can participate in, it could benefit your business. You could:

  • Run a contest where people tweet a certain message to enter
  • Offer freebies only your followers can download
  • Give discounts to your followers for your services

If you create a unique experience for your followers, different from everywhere else you socialize, you will attract more people to your business and will help boost it.

How do you use Twitter to build your design business?

How has Twitter helped your design business? Tell me about your business and Twitter in the comments and help other designers learn how to boost their business with it.


PS. If you’d like some extra exposure for your print design work, ColorFX, just announced a brochure design contest which gives away $250 worth of print products to the winner – which could be awesome for your design business. The contest is for designing a brochure. Participants may choose to create a brochure specifically for the contest or enter their favorite existing work, for a chance to win $250 worth of print products from the extensive range offered at the http://www.colorfxweb.com website.
Since the contest is held at ColorFX’s blog, participants will benefit from showcasing their work and attracting visitors to their sites from a blog that’s frequented by print brokers and buyers from all over the nation. The deadline for submitting the designs is November 14, 2011 and the winner will be announced on Friday, November 15, 2011.
ColorFX, Inc. is an online digital and offset wholesale printer, offering a full range of print products and services including brochure printing.
To learn more about the contest, check out this link: http://www.colorfxweb.com/blog/2011/10/graphic-design-contest/

Like what you've read?

Subscribe to our M,W,F newsletter packed with awesome content just like this. We'll also throw in a free ebook just for signing up. Enter your email below. Download will begin immediately.

About Nicole Foster

Nicole Foster is a professional website designer from New York that loves meeting new people. At Nicole Foster Designs, she offers website, wordpress, and ecommerce services to unique businesses. In her free time, she enjoys meditating and chatting with other designers.

Comments

  1. Good points. Unfortunately I never received any business query or message from anybody from twitter. Though I follow many guys in web design business and they follow me too but it never helped me in getting a new project. May be I did not use the right strategy and links :)

    Word of mouth have helped me more. But twitter have helped me getting links to great blogs, tutorials and articles that have enriched my life as a designer and in other ways. By reading those articles I am sure earning more so I think it helped me in indirect way. I will sure try to follow authors ideas more sincerely now.

  2. Here’s a book I’d buy (I made this up) …

    How to Get Business from Social Networking on Two Hours Per Week
    (A Marketing Hacks Guide to Social Networks).

    Kenn Schroder
    GetWebDesignClients.com


    Web Designers: 8 Mistakes that Stop You from Getting Clients

  3. Nice reminders about the importance of socializing on Twitter. Thanks for sharing!

Join the conversation

*