How to stick to your business goals when the going gets tough

Reach design business goals graphic design blender

Did you read my earlier post about how I set my first 10 design business goals? It’s been less than a year since I first wrote them, and already I have reached some of them (and set new ones)! (PS: Preston also posted a video blog about the importance of setting annual goals.) Okay, okay, so you know you should have business goals, and hopefully you developed some great ones, but now months have passed… are you sticking to them?

Is your location killing your freelance business?

Location Freelance Business Graphic Design Blender

One of the beautiful things about being a freelance designer is the freedom to live where you want, be it within walking distance of the ocean, near family, or three floors above the most awesome coffee shop downtown. But does location matter? Are freelancers elsewhere enjoying more business success due to their location? Would your business benefit from moving? Whether you’re enjoying a steady stream of work or hoping for that next client, answer the questions below to determine whether

50 Stunning graphic design portfolios you MUST see before (re)designing yours

50 graphic design portfolios

Feeling like your graphic design portfolio needs a face lift but in need of some inspiration? I’ve compiled a list of 50 awesome graphic design portfolio examples and a short blurb on why I’ve chosen them, categorized alphabetically by awesome design element, to spark creativity for designing or redesigning yours. Take a look and let me know which ones are your favorite by leaving a comment on this post! Great Use of Color Authentic Style :: The brown and orange

How “business surfing” can make or break any entrepreneur!

business-surfing-entrepreneur

It starts out innocently enough. You sit down at your computer, check your email, check your social media outlets, comment on some LinkedIn discussions, explore some inspirational design sites, read an interesting post on increasing blog traffic, and geez… …is it already 11am? This, GDB readers, is what I’ve dubbed “business surfing.” It’s like personal internet surfing but with a business focus, so it’s easier to convince yourself you’re not wasting time. Why Business Surfing is Good Spending time throughout

The next step in building my design business: what makes a great portfolio site?

next-step-design-business-portfolio-site-graphic-design-blender

Designers often work so diligently for clients, we often forget to work for ourselves. Our own logos, collateral such as business cards and websites, and marketing campaigns suffer a bit of (okay, a fair amount of) neglect as we delegate all of our creative energies to our clients’ projects. What finally got me off my duff and devoting serious time and effort to my portfolio website was finishing the design of my business card. I’ve been asked for business cards

Freelancing is tough. Are you ready for it?

preparing-for-future-graphic-design-blender

One of the most important, overlooked aspects of owning your own design business is preparation for the inevitable rainy day. What would you do if something happened and you needed to take some time off? If you can’t pay your upcoming mortgage? If you realize you aren’t able to survive solely as a freelance designer? Today I’ve got three solid tips for ensuring you can survive those lean months, unplanned expenditures, or unexpected life events. Save. Save. Save. When business

My design client “hates” my first proof. Now what?

client-hates-first-proof-graphic-design-blender

True story: I was on the phone going over some proofs with a new client just last week and he starts the conversation by saying, “I hate it.” Those are pretty harsh words to swallow for any designer, especially coming from a client I don’t know very well. Part of me appreciated his honesty (so we could go about making something he does like), and part of me was, well, a little crushed…and scared I’d just lost a client. My

Can you pitch your design business (well) in 15 seconds?

15-seconds-design-pitch-graphic-design-blender

I’m a person you’ve never met. Maybe we just bumped into one another in line at the supermarket. Maybe we’re both regulars at the local coffee shop waiting for our morning latte. Maybe we’re riding the elevator together in a skyscraper downtown. For whatever reason, we introduce ourselves and shake hands. Now you’ve got about 15 seconds to tell me what you do before we part ways: Go. What did you tell me? Did you stumble over your words? Did