6 Non-traditional ways designers can find new clients & stand out

peacock

Your portfolio is online, you have a stack of business cards handy, you’re trying all of the traditional methods to find new clients, and yet…nobody’s knocking on your door. Now what? Client acquisition is one of those tasks you’ll need to deal with as long as you’re in the design business. To help out, here’s a list of some non-traditional methods you can use you find new clients and, in some cases, create additional revenue streams. Some are easy. Some

5 Easy tech solutions to sell freelance services from your website

woman-on-phone

We’ve covered a lot of ground at GDB when it comes to working with clients, finding clients, pitching them on your services and then even delivering the results of your work to them effectively. But there’s one more scenario we need to focus on, and that is the moment when a potential client comes to your site looking around to find a way to get a hold of you. So how to convince them to reach out to you effectively? Or better yet,

How I created a simple pricing process that removed stress and boosted profits

pricing strategy

Pricing is super-hard. You’re thrilled that someone wants to hire you, and then you obsess over creating a proposal. And before you even get to the panicky part about what the client will think about the final numbers, you have to actually determine what final number feels right to you. For longer than I’d like to admit, I sort of just picked a number that sounded good to me without a ton of justification. Sure, I kind of did a

Kicking, Clawing, Screaming: Getting your first freelance clients

800px-Boxing_(USA_vs._CAN)_at_the_1995_Pan_American_Games

It was 9:00pm. I rushed down to the lake by the house, walked a bit up the trail that wraps around it, and waited. I paced. Bit my nails. Then, the phone call: “Hi, Dr. Pat, good to hear from you,” I said, and the conversation began. This call had to go perfectly. We needed this project. It would be one of our first “big” ones – $1200 to design and write a full-page newspaper advertorial. This was our chance

How I built a freelance career while traveling the world

boots

For my entire life, I dreamed of travel. I dreamed of visiting far off lands, experiencing new cultures and doing something unconventional with my life. Yet I always thought that travel would come someday in the future, someday when I had become wealthy and could afford it. Today, I write this post from a small town outside of Barcelona, Spain. In about 12 hours, I hop a plane from Barcelona to Paris. France will be the 13th country that I

4 Simple ways to win clients – even if you’re new to the design game

fireworks

There’s a great line from Oscar-winning movie writer (including Moneyball and The West Wing) Aaron Sorkin’s 2012 commencement address at Syracuse. He said, Decisions are made by those who show up. I love the overly simplistic nature of this statement, and the fact that it’s so very true. We all know that the world is swarming with graphic designers (and would-be graphic designers). What is going to set you apart from them? Your willingness to show up. By that I mean

How to build a stellar portfolio to land your very first freelance gig

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Deciding to jump into freelancing is an awesome, scary, exciting rush of emotions. Unless you have money set aside, you’re probably still working your “regular” job until things really take off, but you’re ready… …all except for one thing: you don’t have any clients. (So your portfolio’s probably a bit thin, too.) How do you present a professional portfolio with only personal and student work (and if you’re lucky, one or two pieces from your current job)? How do you

You’re an expert to someone

expert-to-someone

Last week, I had an opportunity to speak to a group of students at my Alma mater and I had a complete blast. My presentation was titled something like “Skipping 3-5 years: how starting a blog in college helped my skip entry level and land the job of my dreams.” I spent weeks researching, developing thoughts and theories, and really pouring over what I was going to tell these students. I showed up on the day of the presentation, gave 2/3