How to keep your best clients coming back (three easy tips)

keep your best clients coming back

There are probably some things you do to say “thank you” to all of your clients: send them holiday greetings, thank them for their business, and maybe even provide a small referral discount. But what about those clients that are really awesome? I’m talking about your favorite clients…the ones with fun projects who you really enjoy working with (and pay on time!). How to you keep your best clients coming back? How do you provide that intangible asset that gives

The secret to finding clients you actually want to work with

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If I asked the GDB community which clients they’d most prefer to have, I’m guessing 99% of you would say, “the ones that pay.” (Or some derivative of that.) Am I right? However, just because a client pays well and pays on time doesn’t mean they aren’t a stressful, rude, big pain in the neck to work with. So how do you find clients that you actually want to work with? Follow these tips… Know thyself You can’t know if

How to cut the baggage of low-paying clients and get more high-paying ones

When you’re first starting out as a freelancer, it’s easy to get caught in the trap of offering discounts, cutting rates, or doing work completely free. Even as a seasoned freelancer, if you’re not careful, you might end up using pricing as a way to ‘close the deal’ with a potential client. And after a few years of offering deals, giving out discounts, and cutting rates, many freelancers are weighed down with the baggage of clients who don’t pay well

What to do when your client is afraid of contracts

[img] what to do when your client is afraid of contracts graphic design blender com

I was recently working on landing a new client that I was excited to work with. Everything went great, they accepted my quote, they sent a great creative brief and it looked like everything was going to go smoothly. When it came time to make it official I sent my normal working contract over to them to have a look at and make sure they agreed to my terms. It’s a short contract that covers the basics; deposit up front,

Why you’re designing for the wrong audience (and how to fix it)

designing for wrong audience

Do you have a dribble account, share all your work to social networks or constantly ask for critiques of your work from other designers? Non of those things are bad in and of themselves. They could however be symptoms of a much bigger problem. Designing for the wrong audience. We all want to do work we are proud of. Earning praise from other designers, who might offer a more educated opinion, can be especially affirming. However, if you let that

4 Easy ways to ask for referrals without asking for referrals

how to ask for referrals without asking for referrals graphic design blender

One of the most common pieces of advice I see freelancers offering other freelancers is “get referrals.” That’s because it is one of the best pieces of advice there is. Referrals are one of the best ways to get new clients. They are a chance at new business, with a warm introduction. Referrals are as good as gold. They can also be very uncomfortable to ask for. Maybe you have clients with friends that you’re dying to work for, but you know

Seriously upgrade your design portfolio site in 20 minutes or less

upgrade your design portfolio

Are you one of those designers who uses a web portfolio to show off their work and find new clients? You’re in good company because most designers do the same. And most designers also rely on an analytical tool (like Google Analytics) to tweak their site and find more customers. Sound like you too? But many designers get frustrated and spin their wheels making tiny upgrades to their design portfolio in hopes of higher conversions and more clients with no

How to make client designs more affordable without lowering your price

how to make your projects more afforable without lowering prices graphic design blender

In a perfect world, clients would have ample room in their budgets for design work and would happily pay you immediately upon project completion. But who knows if they even have designers in Heaven, so let’s focus on life here on Earth: most clients, especially the start-ups and the entrepreneurs and the small businesses, fit design into their budget begrudgingly. Simply put, the average client wants more work done than they can afford (or believe they can afford). And since