How I beat out a brick and mortar agency with a killer proposal

beat-out-agency-graphic-design-blender

Sounds kind of epic: a single freelancer working from home wins a client over a big agency working in a local brick and mortar location, just by providing a killer design proposal. Believe me – it’s possible, because I did it! There’s so much a client can benefit from working with a single freelancer over an agency, and you just have to know how to present yourself as the best option. You do that by offering more than just a

9 tips to be a productive designer while working at home

Being your own boss is definitely fun. However, one of the greatest downfalls of freelancing is that it can be very easy to become lazy and unproductive without the pressure of having a supervisor. The road from procrastinating to inefficiency is definitely a slippery slope. Today I’d like to give you a 9 tips I found to be useful in boosting productivity when working from home. 1. Comfort can be our biggest enemy Not having the pressure of a boss

3 Simple Tips to Keep Your Client Pool Full

Keeping your client pool full is one of the most difficult tasks that any design firm or freelance designer faces. Interestingly enough, it’s also one of the most important aspects of running a design business. After all, if you don’t have clients, you don’t have work. And if you don’t have work, you can’t pay the bills. If you can’t pay the bills, you go out of business. This article will explore various ways you can make sure your client

10 Tips to Make Your Design Files Print-Ready

All print designers are familiar with deadlines and the havoc they can often wreak on your life! It is incredibly frustrating to spend hours and hours designing your work in Photoshop, only to send it to the printers and get back something far from what you had envisioned. These last-minute problems do more than increase your stress levels and blood pressure, they’re actually hugely damaging to your productivity. Especially if you’re a self-employed freelancer, you know that can spell very

Make your design business mobile: WordPress Development on the go

It goes without saying, one of the quickest ways to develop a web site these days is through the use of WordPress. If you have ever worked with WordPress then you already know how rapidly you can develop your site using the pre-made themes. What you may or may not know, is you can develop your own from the comfort of your own desktop without the need for Internet access. Having the ability to design and debug your site before

Set milestones and eliminate stress in the design process

When I first started working for myself, one of the hardest things for me to do was finish a design project in the amount of time that I had anticipated. Projects that I hoped to finish in a week, took 3 weeks, those that I hoped to finish in a month, took a few months. And it wasn’t necessarily my fault. Actually, it wasn’t really the client’s fault either. The problem was, we hadn’t sat down to set milestones for

A creative Post-It Note approach to managing design projects

Imagine you just landed a dream project from a dream client (you know, the one that says money is no object, pays all up front, and if you ask for something, well, you won’t need to ask for something, it’ll be there already!), and you’re just about to get going, when, all of a sudden, you realise that you need to make sure you do the work right to keep the dream client coming back. So you spend a bit

Dressing your design piece for the occasion

I recently had an opportunity to meet with Steve Colin, creative director at Creature, a world-class ad agency in Seattle, Washington.  He emphasized the importance of “dressing your design for the occasion”.  “It’s important to keep the company’s personality and appearance,” Colin said, “but change their creative wardrobe frequently.”  This creates a challenge for designers to maintain brand equity while reaching new creative heights. Dressing for the occasion Picture yourself at a concert for your favorite rock band.  Now picture