10 Tips to Make Your Design Files Print-Ready

All print designers are familiar with deadlines and the havoc they can often wreak on your life! It is incredibly frustrating to spend hours and hours designing your work in Photoshop, only to send it to the printers and get back something far from what you had envisioned. These last-minute problems do more than increase
Keep reading

Set milestones and eliminate stress in the design process

When I first started working for myself, one of the hardest things for me to do was finish a design project in the amount of time that I had anticipated. Projects that I hoped to finish in a week, took 3 weeks, those that I hoped to finish in a month, took a few months.
Keep reading

A creative Post-It Note approach to managing design projects

Imagine you just landed a dream project from a dream client (you know, the one that says money is no object, pays all up front, and if you ask for something, well, you won’t need to ask for something, it’ll be there already!), and you’re just about to get going, when, all of a sudden,
Keep reading

Dressing your design piece for the occasion

I recently had an opportunity to meet with Steve Colin, creative director at Creature, a world-class ad agency in Seattle, Washington.  He emphasized the importance of “dressing your design for the occasion”.  “It’s important to keep the company’s personality and appearance,” Colin said, “but change their creative wardrobe frequently.”  This creates a challenge for designers
Keep reading