SEO 101 for designers

Search engine ranking affects the amount of traffic coming to a website in a big way. Rarely do users go past the second page of search engines when searching for something. Therefore, it is important to have your website on the first two pages for you to get any substantial traffic. There are a number of things that may be making your website to rank poorly. These can include both on-page and off-page search engine optimization factors. On-page factors refer

How to keep your design clients happy without losing your mind

Keeping all your design clients happy and be a daunting task. If you’ve ever lost your mind trying to keep all of your clients happy, keep reading for a few tips on keeping everyone happy without losing your marbles. Making clients happy is hard. After all, clients are way to needy, picky, irritable, and all-around annoying. Right? I beg to differ. Actually, I disagree whole-heartedly. There seems to be a lot of complaining in the design community about clients who

How to turn one-time clients into core fans of your design business

Have you ever been found in this frequent freelance design situation?: You work hard to find a client, you make a pitch to them, sign a contract, complete a project, get paid, and never see them again. Granted, with some clients (the ridiculous kind) it’s better to never have to deal with them again. But there are plenty of cases where a one-time client simply fizzles out and you never see them again. Chances are, they’ll need design work done

Finding your design niche: 70 ideas to get you started

There’s a continuous debate in the design community (that I don’t plan on diving into today. If you’re interested, read here.) about whether or not a designer should specialize in one specific area or strive to be a jack-of-all trades. For designers who think it would be beneficial to find a super-specific niche, today we give you 70 ideas to get your creative juices flowing. This list of possible design niches will jumpstart your creativity and help you decide where

Overwhelmed Designers, Lighten Your Workload by Outsourcing

Outsourcing has negative connotations (at least here in the states). Whenever you mention outsourcing you immediately get comments like “Why would you send jobs overseas just to save a few dollars?” or “That’s the real problem with the global economy today!”. To those of you who are about to read this post on outsourcing and leave a similar comment, I have just one word: Relax. Whether or not I think first-world countries should send jobs to third-world countries is irrelevant,

Mastering the art of the follow-up: tips for freelance designers

Have you ever pitched to a potential client or perhaps responded to a request for proposal and then never heard back from anyone on the project? If you don’t hear back from a potential client, it might have been your fault, not theirs. Mastering the art of the follow-up is a difficult thing. But with the tips you’ll find below, you’ll be landing new jobs and finding new clients left and right. Assuming you did great in the interview, submitted

How to build a rockstar design business without going broke

Starting a business is no easy task. It takes time, effort, and (a lot of times) a whole heap of money. But there are lots of designers who have built a rockstar design business without spending their life savings away. And you can too. This article will offer a few money-saving techniques that will help you build your design business without going broke. If you have more to add to this short list, take a second and leave a comment.

How to deal with clients who micromanage

Since GDB is a blog that helps designers build a successful business, I like to keep my eye out for common problems that designers face as they try to be successful in the business world. As I read forums, answer emails, and (I’ll admit it) even glance through few scenarios on Clients from Hell, there seems to be a client-relationship issue that keeps coming up again and again: Micromanagement. Micromanagement is when a client wants to have his hand in

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